SEO is the acronym of Search Engine Optimization. For the knowledge of beginners, search engine optimisation is the science and art of making a web site to perform better with various search engine listings including Google, Yahoo, Bing and Ask.com. Quite simply, SEO involves several activities that make your web site online search engine friendly. The field of search engine optimisation has been witnessing rapid changes as well as the same trend will continue in the future also. So, both webmasters and SEO service providers have to be on their toes always to cope with these changes. We’ll take a look at the evolution search engine optimization through the years and its future ahead.
SEO is the acronym of Search Engine Optimization. For your knowledge of beginners, search engine optimisation is the art and science of creating a web site to do better with various search engines such as Google, Yahoo, Bing and Ask.com. Put simply, SEO involves numerous activities that will make your site internet search engine friendly.
When you know, search engine listings offer the platform to extract particular info on just about anything existing on earth. Users generally key in some text called keyword or key phrase inside the search box and make the most relevant information about that keyword by means of listed web pages. Have you ever wondered how and why these webpages can be found in that sequence for a particular keyword?
Search engines like google normally stick to a set of rules or algorithm to rank websites or web pages for any certain search query (keyword). So, should your website contains good, original content related a search query and receives high-quality backlinks using their company similar websites in great quantity, then this website is highly popular with search engines that give it a higher rank inside the search results for that query.
Now, we can give a more technical meaning of SEO which is the procedure of optimizing your website (or setting it right) based on the preferences of search engines like google through the implementation of some techniques both on / off the website, to ensure that it obtains a very high ranking searching engine result pages (SERPs).
The realm of search engine optimization has become witnessing rapid changes and the same trend continue down the road also. So, both webmasters and SEO companies must be on the toes always to handle these changes. We’ll check out the evolution search engine optimization through the years as well as its future ahead.
During the start of search engine optimization within the late 1990s, more attention was provided to optimizing the on-page factors of sites rather than building link popularity through off-page optimization. We’ll discuss both on-page and off-page optimization in depth later in this article. The explanation for lack of efforts on link popularity is webmasters and Online marketers were exchanging links along with other related websites freely. Which was enough to bring traffic to their websites. Banner ads were actually popular during this period.
Through the early 2000’s, the recognition of link-building gained momentum. You can say, this was the beginning of the era when link popularity outclassed on-page activities. Numerous websites focused on building a lot more links from related websites and creating sub-domains. On the other hand, it was even the era of rising SEO companies who adopted unprincipled and whxzih strategies and techniques to accomplish link popularity.
Throughout the middle time of 2000’s, a lot more than 75 percent of all the SEO activities were centered on link popularity. This era also witnessed the rise of social networking websites such as Facebook, MySpace, Digg, StumbleUpon, Orkut, etc. that revolutionized the entire process of interlinking. Seo turned so prominent that it did away with the need of listing on Online Directory for countless businesses around the globe. This period was important for Google because it established itself as the top online search engine